We no speak Americano!

Phew, the Americans have done it again!This time around, the French are up in arms, because they are pained at the Americans trifling with their culture and how? Apparently, McDonald's, the burger emperor, has put up an advertisement with Astrix, the little Gaulish warrior,eating potato wafers and biting into a burger.

Now Gaul ( France ) was a Roman colony and away from reality, it is little Astrix who along with his plump friend Obelix who keeps the Roman hordes at bay. The French are proud of their little comic hero and to have him be seen chomping on a burger, is anathema to the French.Its a non negotiable no no.....The French see it as an invasion of their culture and erroneous appropriation of a symbol of the French.

The ruckus has caught the American burger maker on the wrong foot and I'm sure the advertisement will disappear in a hurry. But, who will tell the blokes- 'It's all about culture man!' American culture gaffes in France are legendary!